Sales Representative

Hermosa Brewing

Torrance, CA, USA


Sales / Marketing


Apr 2

Sales Representative

Hermosa Brewing Company is seeking an outside sales representative with a true passion for craft beer.

The Sales Representative will report directly to the owner and is expected to execute a sales strategy that encompasses our local self-distribution network along with our distributor partner.  Affable extroverts who can sell ice to Alaskans in the Winter are urged to apply. 

Essential Job Functions

Be an enthusiastic, informed ambassador of the Hermosa Brewing brand

Schedule and maintain consistent territory coverage.  Know your territory COLD

Develop quarterly and yearly sales goals and initiatives.

Maintain and grow self-distribution accounts in the South Bay area of Los Angeles

Align distributor sales team objectives with the brewery's brand identity and sales plans

Identifying potential new accounts, establishing contact, and providing support for product and events as per the sales initiative

Regularly spend time in the field, making sales, and performing sales-related tasks.

Attend and meaningfully participate in meetings

Attend beer festivals

Collect and report competitive market data to ownership

Help distribute the beer to customers as needed.



Requires 2+ years of sales and marketing experience in the craft beverage industry

Knowledge of the craft beer sales environment in the South Bay area of Los Angeles

Innate sales acumen and drive

Ability to have fun

Strong interpersonal and communication skills

Valid driver’s license and clean driving record

Must have reliable vehicle

Must be able to lift 30 pounds and maneuver a 160-pound keg

Must be 21 or older

Proficient in google sheets


Competitive salary

This is a full time job.

Compensation is hourly plus sales commission based on reaching sales goals. 

Physical Demands & Working Conditions:

The physical demands described here are representative of those that must be met by an employee to successfully perform the essential functions of this job. While performing the duties of this job, the employee is regularly required to use hands; reach with hands and arms; and talk or hear. The employee frequently is required to stand; walk; and stoop, kneel, crouch or crawl. The employee is occasionally required to sit and climb or balance. The employee may frequently lift and/or move objects 50 pounds and navigate kegs weighing up to 160 pounds. Specific vision abilities required by this job include close vision, distance vision, color vision, peripheral vision, depth perception and ability to adjust focus. Work is primarily performed in the field and may include manufacturing facilities, retail establishments, office settings or other related environments. Regular travel to accounts is required as well as frequent weekend and evening work. May be exposed to temperature changes, wet or humid conditions, noise, vibrations, and other brew production related hazards when in the brew production and storage areas.

The above is intended to describe the general content of and requirements for the performance of this job. It is not to be construed as an exhaustive statement of duties, responsibilities or requirements. Nothing in this job description restricts management’s right to assign or reassign duties and responsibilities to this job at any time.

EEO Statement

Hermosa Brewing Company provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, creed, religion, sex (gender), national origin, age, disability, marital status, sexual orientation, and public assistance. In addition to federal law requirements, Hermosa Brewing Company complies with applicable state and local laws governing nondiscrimination in employment in every location in which the company has facilities. 

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Hermosa Brewing

Craft Beer for the Beach