Exploring the Various Types of Brewery Jobs: From Brewing to Marketing

Have you ever wondered about the wide array of brewery jobs that keep your favorite drafts flowing? Roles in the brewing industry vary widely, from the hands-on precision of brewers to the innovative strategies of sales & marketing professionals, and each position is a vital part of the beer-brewing tapestry.


We dive into the diverse world of brewing jobs, outlining the paths you might take whether it's crafting the perfect brew or positioning a brand in the bustling market. As we explore the intricacies of this field, you'll discover not just how to break into the industry, but also its significant impact on local economies.


Types of Brewery Jobs


In the heart of every brewery, a range of dedicated professionals work tirelessly to ensure that the beer we love is crafted and delivered to perfection. Here's a closer look at the variety of brewery jobs that might pique your interest:


  • Brewing Positions: At the core of the brewery are the brewers themselves. From the hands-on role of an operator to the strategic oversight of a head brewer, these positions are pivotal. To rise above the operator level, one must possess brewing qualifications, demonstrating a blend of tenacity, hard work, and precision, coupled with a deep passion for the craft. Learn more about the brewing positions available in the industry.
  • Engineering and Maintenance: Breweries also need engineers who are not only qualified but also share a love for brewing. They are responsible for a variety of tasks, including maintenance, managing systems, and overseeing building projects.
  • Managerial Roles: For those with a vision and the drive to lead, managerial positions such as Brewery Manager, Operations Manager, Production Manager, and Logistics Manager are key to a brewery's success. These roles demand individuals who are motivated and focused on steering the brewery towards its goals.
  • Sales and Marketing: The art of getting brewery products to market lies in the hands of skilled sales and marketing professionals. In mature markets, this requires out-of-the-box thinking and a strategic approach to stand out. Larger breweries often emphasize sustainability, seeking individuals with science qualifications or a creative approach to systems and ingredients.
  • Production and Tasting Room: The production side includes roles like Packaging/Cellarman, Brewer, QA/QC, and Head Brewer/Brewmaster. On the other hand, the Tasting Room offers positions for staff and managers who directly engage with customers and manage day-to-day operations. These roles are crucial in creating a memorable experience for visitors and maintaining high-quality standards.
  • Administrative and Sales Functions: Breweries may have in-house or outsourced administrative roles, including accounting, HR, marketing, design, and events. Sales roles, such as Delivery, Sales Rep, and Sales Director, focus on logistics, promotional materials, and managing sales talent. For a detailed look at the different production roles in breweries, check out this comprehensive list of brewery production roles.
  • Hospitality, Education, and Distribution: Those interested in hospitality and education can find opportunities as Tasting Room Servers, Event Managers, Beer Educators, and Tour Guides. Additionally, craft beer distribution roles are available within craft beer-focused distributors, offering another avenue for those passionate about the industry.


Securing a top position in any of these areas requires a combination of qualifications, experience, and unwavering commitment to the craft of brewing. Whether you're just starting out or looking to advance your career, the brewing industry offers a diverse range of pathways for professionals who share a love for beer.


Breaking Into the Brewery Industry


Breaking into the brewery industry can be as exciting as it is challenging, with a variety of brewery jobs available. To get your foot in the door, consider these steps:


  1. Education and Experience: Start by getting the right education. Degrees in brewing science or related fields can give you a solid foundation and enhance your credibility. Then, gain practical experience. Work or intern at a brewery to understand the operations and build connections. If you're into homebrewing, keep honing your craft. Competitions can be a great way to gain recognition.
  2. Networking: The brewing community is tight-knit, so networking is key. Attend industry events, join clubs, and participate in online communities to meet people and learn about job openings.
  3. Job Hunting: Look for job opportunities by researching local breweries, attending job fairs, or even considering starting your own brewery. When preparing for interviews, know the company and its products well, and be ready to discuss your brewing experiences.


Remember, the brewing industry is competitive, but the craft beer market is growing, offering opportunities for innovative products. Stay determined, learn from your mistakes, and keep improving your skills and knowledge. Check out some insights on getting started in the brewing industry and learn more about the different roles you can pursue.


The Impact of Craft Breweries on Local Economies


Craft breweries are more than just a place to enjoy a pint; they are a driving force in local economies. Here's how these establishments are making a tangible impact:


  • Job Creation and Community Investment: Breweries are a hotbed for sophisticated jobs, ranging from brewing to marketing. They encourage long-term employment, with staff often spending locally, thus circulating money within the community.
  • Local Arts and Culture Support: By showcasing local artists and hosting events, breweries become cultural hubs that attract visitors and support the arts.
  • Economic Contributions: In states like California, the craft brewing industry's economic output reached $8.8 billion. Even more impressively, Vermont saw the highest per capita economic impact at $768.31.


These contributions are not just numbers; they represent livelihoods, community development, and cultural enrichment. With over $115 million generated in beer sales and expected growth, the role of craft breweries in local economies is substantial and expanding. As we see an increase in beer sales, it's clear that these local enterprises are keeping revenue in town, bolstering everything from street upkeep to school maintenance. For those considering brewery jobs, it's heartening to know that the industry is not only about passion for beer but also about making a positive impact on the places we call home.


Conclusion


Throughout this exploration of brewery jobs, we have seen the multifaceted roles that foster the journey of beer from grain to glass. From brewing to marketing, each position plays a crucial part not only in creating the beverages we love but also in contributing to the vibrancy of local economies. The commitment and passion of those within the craft are evident as they blend tradition with innovation to meet the ever-evolving tastes of beer enthusiasts.


As we reflect on the burgeoning craft beer industry, we recognize that it offers a wealth of opportunities for those keen to devote their careers to the art and science of brewing. These roles embody a unique synergy between fulfilling work and community impact, reinforcing the significance of the industry's growth. For aspiring brewery professionals and beer aficionados alike, the journey is as rich and varied as the ales they produce, promising a rewarding future for all involved.


FAQs


How Can I Start a Career in the Beer Brewing Industry?


To start a career in the beer brewing industry, follow these steps:


  • Acquire knowledge about the brewing processes.
  • Network with industry professionals.
  • Update your resume to reflect relevant skills and experience.
  • Search for job postings in the field.
  • Develop specific skills needed for brewery jobs.
  • Gain practical experience, possibly through internships or entry-level jobs.
  • Apply for more advanced positions as you gain expertise.


What Type of Industry Does Brewing Fall Under?


Brewing is an industry that focuses on producing alcoholic beverages made from malted barley and hops, such as beer, malt liquor, and non-alcoholic beer. It does not include the production of wine, brandy, cider, or distilled spirits like vodka and rum.


What Are the Steps Involved in the Brewing Process?


The brewing process involves the following steps:


  • Malting
  • Milling
  • Mashing
  • Lautering
  • Boiling
  • Fermenting
  • Conditioning
  • Filtering
  • Packaging


What Are the Job Titles for Brewery Employees?


Employees in a brewery may have various titles depending on their specific roles, including brewer, shift brewer, production brewer, head brewer, or cellar manager.


How Profitable Are Brewing Companies?


The profitability of brewing companies varies widely based on factors such as production volume, pricing strategy, and market reach. Small craft breweries may earn between $1 million to $3 million annually, while larger breweries can exceed $10 million in revenue.


What is the Profit Margin for Breweries on Beer Sales?


Breweries typically have a profit margin of 75% on bottled beer and 80% on draft beer. The sale of a barrel of draft beer can yield approximately $400 to $700, depending on the brewery's brand reputation and the quality of the beer.


What Are the Different Market Segments Within the Brewery Industry?


The brewery industry comprises six distinct market segments as defined by the Brewers Association:


  • Microbreweries
  • Brewpubs
  • Taproom breweries
  • Regional breweries
  • Contract brewing companies
  • Alternating proprietors


What Are the Four Fundamental Stages of the Brewing Process?


The four fundamental stages of the brewing process, which apply to all beer types, are:


  • Mashing: Combining water and malt.
  • Separation: Separating the liquid wort from the grain solids.
  • Boiling: Boiling the wort with hops.
  • Fermentation: Allowing yeast to convert sugars into alcohol and carbon dioxide.


What Are the Seven Steps of the Beer Brewing Process?


The seven steps that constitute the beer brewing process are:


  • Milling: Grinding the grains.
  • Mashing: Mixing the milled grains with water.
  • Lautering: Separating the wort from the grain solids.
  • Boiling: Boiling the wort with hops.
  • Fermentation: Yeast ferments the wort into beer.
  • Filtration and Conditioning: Clarifying and maturing the beer.
  • Packaging: Preparing the beer for distribution.


What Do You Call Someone Who is Passionate About Beer?


A person who is passionate about beer can be referred to by many names, including beerologist, libationist, beer devotee, beer maven, beer expert, hophead, and beer buff, among others.


Is a Degree Necessary to Become a Brewmaster?


While not always mandatory, a certificate in brewing can be essential for securing entry-level positions in the brewing industry, such as those in the cellar, packaging, and maintenance. This certificate provides a general overview of the industry and is distinct from more extensive two-year programs.